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What's visible on your brand portal by default? Controlling portal exposure

Understand the Available, Restricted, and Protected states so only the right assets reach your brand portal.

Your brand portal only shows what you allow. Every asset, folder, and Collage carries a visibility setting that decides whether it appears on the portal. Getting these right — before you share your portal — is the best way to prevent sensitive material from slipping out. For step-by-step permission changes, see Using permissions to power your brand portal.

Set visibility with portal toggles

Visibility isn't a single switch you flip — it's set by publishing an item to one or more portals. Every asset, folder, and Collage has a Portals control listing each brand portal in your workspace with its own toggle:

  • Available — published to at least one portal. Anyone with access to that portal can see it. Best for marketing materials and campaigns.
  • Restricted — every portal toggle is off. The item shows a lock icon and stays visible only to internal, authorized Members. Best for sensitive or internal assets.

Note: You may occasionally see a lock icon on a folder that holds a mix of published and unpublished items. Internally this mixed state is called Protected, but you won't see that word anywhere in the product — just the lock icon on the restricted items. It's set automatically; there's nothing you need to manage.

Understand how visibility inherits

A folder's publishing state cascades to everything inside it: turning a folder's portal toggle off hides all its subfolders and assets from that portal, and turning it on publishes its contents to that portal — overriding any settings previously made on individual items inside. Changing a single asset's portal toggles can also change its folder's overall state — publishing one asset inside an otherwise-unpublished folder puts that folder into the mixed, lock-icon state.

Collages are managed independently. A Collage's own publishing state acts as a gatekeeper: if a Collage isn't published to a portal, nothing beneath it appears there; if it is, visibility is then controlled by the folder and asset toggles inside it.

Check exposure before you share a portal

Because visibility cascades in these ways, review your Portals settings before publishing or sharing a portal:

  1. Set anything sensitive or internal to unpublished (all portal toggles off).
  2. Confirm that folders you expect to stay hidden aren't showing the mixed lock-icon state because a stray asset was published.
  3. Spot-check the portal itself to confirm only intended assets appear.
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